# 16 DASH

> 16 DASH is a disruptive digital agency based in Cairo, Egypt, specialising in AI-powered campaigns, cinematic video production, and performance marketing for ambitious brands across real estate, sports, lifestyle, fashion, and brand categories.

## About

16 DASH combines cutting-edge AI technology with cinematic storytelling and data-driven performance marketing. The agency works with Egypt's leading brands to create campaigns that generate measurable outcomes — from sold-out real estate launches to record-breaking ROAS on paid media.

## Key Pages

- Homepage (AI-powered chat interface): https://www.16dash.com/
- Produced Content / Video Portfolio: https://www.16dash.com/work
- Case Studies Index: https://www.16dash.com/cases
- Digital Content Portfolio: https://www.16dash.com/portfolio
- Careers: https://www.16dash.com/careers
- Contact: https://www.16dash.com/contact

## Case Studies

- SODIC — Imagine Campaign (Real Estate, AI-generated): https://www.16dash.com/cases/sodic
  Egypt's first fully AI-generated real estate campaign. Boosted SODIC's brand engagement through personalised user-generated content under the "Imagine" tagline. Budget: 250,000 EGP.

- People & Places — Designer Campaign (Lifestyle / Real Estate): https://www.16dash.com/cases/people-places
  A video series featuring architects that generated 3× leads and sold out the latest phase of People & Places' coastal development.

- ZED Sports Club — Logo Reveal (Sports): https://www.16dash.com/cases/zsc
  Rebuilt brand clarity and fan connection for ZED Sports Club by revealing the concept behind each element of the ZSC logo.

- Marakez — Mindhaus Launch (Real Estate): https://www.16dash.com/cases/marakez
  A human-first video campaign filmed on-site that helped the premium Mindhaus development sell out in record time.

- Bosch — Filter Campaign (Brand / Product): https://www.16dash.com/cases/bosch
  A stop-motion and VFX series combating counterfeiting by showcasing authentic Bosch packaging and filter functionality, delivered on a tight budget.

- Alfa Market — Website Launch (Retail / Motion Design): https://www.16dash.com/cases/alfa-market
  Motion design campaign that brought Alfa Market — a 70-year-old grocery chain — into the digital age with a creative "Drag & Drop" concept.

- Decathlon — Back to School (Sports / Performance Marketing): https://www.16dash.com/cases/decathlon
  Cinematic content and performance marketing for Decathlon Egypt that achieved a 20× ROAS, far exceeding industry standards for the back-to-school season.

## Services

- AI-Powered Campaigns
- Cinematic Video Production (Real Estate, Sports, Lifestyle, Brand, Fashion)
- Performance Marketing (Meta Ads, Google Ads, TikTok Ads)
- Social Media Content & Brand Strategy
- Motion Design & VFX

## Contact

Website: https://www.16dash.com/contact